Meta Ads Lead Generation Specialist (Full-Time)
- Karachi, Pakistan
Posted 24 days ago
About the role
Job Type: Full-Time
Working Hours: 5:00 PM – 1:00 AM (Local Time)
Salary: Market Competitive + Performance-Based Commissions (Paid in USD)
About the Role
We are looking for an experienced Meta Ads (Facebook & Instagram) Lead Generation Specialist who knows how to generate high-quality leads and deliver measurable results. If you have a proven track record of creating successful lead generation campaigns for clients in the United States, United Kingdom, and Australia, we'd love to hear from you.
Requirements
- Minimum 2–3 years of hands-on experience running Meta Ads lead generation campaigns.
- Strong experience targeting audiences in the US, UK, and Australian markets.
- Proven ability to generate qualified leads while maintaining a strong Return on Ad Spend (ROAS).
- Expert knowledge of Facebook Ads Manager, Business Manager, Pixel, Conversion API, Custom Audiences, and Lookalike Audiences.
- Experience with A/B testing, campaign optimization, retargeting, and scaling successful campaigns.
- Ability to analyse campaign performance and make data-driven decisions.
- Strong understanding of lead funnels, landing pages, and conversion optimisation.
- Excellent communication and reporting skills.
- Fluent English is preferred.
Responsibilities
- Plan, create, and manage Meta Ads campaigns focused on lead generation.
- Develop and optimise audience targeting strategies.
- Monitor campaign performance and continuously improve results.
- Test ad creatives, copy, and landing pages to maximise conversions.
- Generate consistent, high-quality leads while maintaining cost efficiency.
- Prepare weekly and monthly performance reports with actionable insights.
- Stay updated with the latest Meta Ads features, strategies, and industry trends.
What We Offer
- Full-time, long-term opportunity.
- Competitive salary based on experience.
- Attractive performance-based commissions paid in USD.
- Opportunity to work with international clients.
- Supportive and growth-focused work environment.
- Career advancement opportunities based on performance.
How to Apply
Please send us:
- Your updated CV/Resume.
- Portfolio or case studies of successful Meta Ads lead generation campaigns.
- Performance screenshots (CPL, ROAS, Results, etc.), if available.
- A brief introduction explaining why you're the right fit for this role.
If you're passionate about Meta Ads and consistently generate high-quality leads, we'd love to have you on our team.
Pay: From Rs30,000.00 per month
Work Location: In person