Meta Ads Specialist
- Lahore, Pakistan
Posted 25 days ago
About the role
We are looking for a skilled and results-driven Meta Ads Specialist to manage and optimize Facebook & Instagram advertising campaigns focused on lead generation.
Key Responsibilities:
- Plan, create, and manage Meta (Facebook & Instagram) Ads campaigns for lead generation.
- Develop effective ad strategies to generate high-quality leads.
- Create and test different ad creatives, copy, audiences, and campaign structures.
- Monitor campaign performance and optimize ads to improve CPL (Cost Per Lead), lead quality, and conversion rates.
- Conduct audience research and targeting for relevant customer segments.
- Set up and manage Meta Pixel, Conversions API, and tracking where required.
- Analyze campaign data and prepare regular performance reports.
- Continuously test and implement new strategies to improve ROI and lead generation results.
- Coordinate with the sales team to ensure effective lead follow-up and conversion.
Requirements:
- Minimum Bachelor's degree required.
- Proven experience as a Meta Ads Specialist / Facebook Ads Specialist.
- Strong experience in lead generation campaigns.
- Good understanding of Meta Ads Manager, audience targeting, retargeting, and campaign optimization.
- Experience with lead generation is highly preferred.
- Strong analytical and problem-solving skills.
- Ability to manage advertising budgets and achieve performance targets.
- Knowledge of tracking, analytics, and conversion optimization.
Salary & Benefits:
- Competitive Salary
- Performance-based rewards
- Career growth opportunities
- Professional working environment
Interested candidates can share their CVs on WhatsApp:0311 49998274
Pay: Rs40,000.00 - Rs50,000.00 per month
Work Location: In person