Social Media Marketing Manager (Remote)
- Rawalpindi, Pakistan
Posted 27 days ago
About the role
Company: BD Dairy
Location: Remote (Pakistan) – Applicants from Islamabad / Rawalpindi preferred for occasional shoots.
Our Dairy is looking for a creative, driven, and results-oriented Marketing Manager to take complete ownership of our brand's digital presence.
This is more than a social media management role. You'll be responsible for creating content, growing our community, managing campaigns, coordinating productions, and building growing premium dairy brands.
Key Responsibilities
- Develop and execute our complete social media strategy.
- Plan, create, and publish engaging content across Facebook, Instagram, TikTok, YouTube, and other platforms.
- Create reels, short-form videos, stories, and social media posts.
- Produce and coordinate high-quality video content from concept to final publication.
- Develop authentic UGC (User Generated Content) campaigns.
- Generate creative ideas for both AI-generated videos and real-life productions.
- Coordinate farm visits and product shoots whenever required.
- Manage influencer marketing campaigns, including identifying, reaching out to, and collaborating with influencers.
- Reply to comments and messages while actively engaging with our online community.
- Stay ahead of social media trends and create timely, relevant content.
- Monitor analytics and optimize content for maximum reach, engagement, and conversions.
- Own the end-to-end growth of Banoori Dairy's social media presence.
Requirements
- Proven experience managing social media for a brand or business.
- Strong understanding of Instagram, Facebook, TikTok, YouTube, and emerging social platforms.
- Excellent video production and editing skills using CapCut, Adobe Premiere Pro, Final Cut Pro, or similar software.
- Ability to plan, shoot, edit, and publish high-quality short-form content.
- Experience with Canva, Adobe Photoshop, or similar design tools.
- Strong copywriting skills for captions, hooks, and marketing content.
- Experience creating engaging UGC (User Generated Content).
- Familiarity with influencer marketing, including sourcing creators, negotiating collaborations, and managing campaigns.
- Experience using AI tools for content creation, video generation, and creative workflows is a strong advantage.
- Strong understanding of social media analytics and growth strategies.
- Excellent communication, organization, and project management skills.
- Self-motivated and able to manage multiple projects independently.
- Willingness to occasionally travel for farm visits or content shoots when required.
What We Offer
- Flexible remote work environment.
- Bonuses
- Pay Incremeents
- Creative freedom to bring your ideas to life.
- Opportunity to build a premium consumer brand from the ground up.
- Long-term growth and leadership opportunities.
- Competitive salary based on experience.
To Apply: Send us your CV, portfolio, and examples of social media accounts, videos, or campaigns you've managed. We'd love to see your creativity in action.
Pay: Rs35,000.00 - Rs50,000.00 per month
Work Location: Hybrid remote in Rawalpindi