Senior Sales Development Representative (German-speaking, UK)
- London, United Kingdom
Posted 4 days ago
About the role
Location
London
Employment Type
Full time
Location Type
Remote
Department
Revenue
Compensation
- United Kingdom£64K – £87K • Offers Equity • Offers Commission
Coder determines compensation based on the level, role, and location you live in. For more information, please see our Compensation Philosophy.
This role is leveled as a P4. Please feel free to ask any questions about compensation and levels during your initial interview.
Coder is looking for a Senior Sales Development Representative (SDR) to fuel our growth by generating qualified pipeline for our Enterprise Account Managers. You’ll help bring Coder’s Environment-as-a-Service platform to some of the world’s largest companies that are adopting AI-driven development at scale.
This role is all about creating opportunities: finding and engaging the right prospects, uncovering the pain points Coder can help with, and setting up qualification calls that set our EAMs up for success. You’ll play a critical role in driving Coder’s outbound motion and helping large organizations build software faster, more securely, and at scale through the collaboration of AI coding agents and human developers.
What you’ll do here
Generate qualified opportunities for EAMs through targeted outbound prospecting
Conduct multi-channel outreach across phone, email, and LinkedIn using tools like SalesLoft, Sales Navigator, ZoomInfo, 6sense, and Nooks
Research target accounts and key personas to craft personalized and value-driven messaging
Set up qualification calls for EAMs to run and advance through the sales cycle
Work closely with EAMs to strategize account outreach and hand off qualified opportunities seamlessly
Maintain accurate activity and lead data in CRM and engagement platforms
Collaborate with marketing to align messaging and campaigns to drive higher response rates
Stay sharp on developer tooling, platform engineering, and AI-driven development trends to speak credibly with prospects
What we’re looking for
1-3 years in outbound SDR or BDR roles within SaaS or developer-focused technology companies
Proven ability to generate pipeline through outbound cold calling, emailing, and social selling
Experience with SalesLoft, LinkedIn Sales Navigator, ZoomInfo, 6sense, and similar prospecting tools
Strong written and verbal communication skills; able to clearly articulate technical value propositions
Grit, curiosity, and the ability to handle rejection while maintaining a positive, proactive mindset
Highly organized and self-motivated with a focus on measurable goals and continuous improvement
Eagerness to learn about developer tools, DevOps, platform engineering, and AI workflows
Bonus tacos if you have
(Tacos? If you need an ice-breaker, ask how we say thanks by giving tacos!)
Prior experience selling into engineering or DevOps personas
Familiarity with AI and GenAI developer tools
Knowledge of open source ecosystems or cloud-native technologies
Experience collaborating closely with Account Executives in an enterprise sales motion
About Coder
Coder is the leading platform for AI development Infrastructure, enabling enterprises to securely run human and AI-driven development workflows in consistent, governed environments. Coder provides self-hosted, agent-ready workspaces that unify developer productivity and platform governance. With Coder, enterprises can confidently evolve from human-only development to AI-assisted and autonomous workflows, without sacrificing security, compliance, or performance. Learn more at coder.com.
Interview process
We believe that the interview process should be transparent, consistent, and enjoyable. We value your time and hope to complete the interview process in two to four weeks, if schedules allow. Through your interviews, you will meet a mix of individual contributors, managers, and senior leaders.
AI use during the interview process
As an AI company, Coder embraces the use of AI tools, and we want to be transparent about our expectations as you navigate our interview process.
Not permitted: Using AI assistance during conversational interviews.
Permitted: Using AI tooling for take-home assessments. Please flag where and to what extent it was used in your take-home. Your submission will not be penalized for using AI as long as it is done honestly.
Our use of AI in hiring
We use AI tools to help manage our recruitment process efficiently and fairly. Specifically:
Ashby helps us review inbound applications by surfacing candidates who best match the role requirements we've defined. This tool does not make hiring decisions; it helps our team prioritize which applications to review first.
Granola takes notes during our interview calls so our team can focus on the conversation with you.
All hiring decisions are made by humans. Our team reviews applications, conducts interviews, and makes final selections. AI tools assist us but never replace human judgment, and these practices are conducted in compliance with applicable data protection, AI governance, and labor laws. Your data is not used to train AI models.
In accordance with New York City Local Law 144, an independent bias audit has been conducted on "Automated Employment Decision Tools"; results are available for Ashby.
If you're applying for a role at Coder and have questions about how we use AI in our process, or if you'd like to request information about the data we collect, please contact careers@coder.com.
Coder is a proud Equal Opportunity Employer
We are committed to providing equal employment opportunities to qualified applicants and do not discriminate on the basis of race, color, ancestry, religion, sex, pregnancy, gender, gender identity, gender expression, sexual orientation, national origin, age, marital status, genetic information, disability, protected veteran status or any other characteristic protected by federal, state, or local laws.