Business Development & Outbound Sales Executive (Software Services)

About Dawnsol

Dawnsol is a software development agency helping businesses build and grow through custom software, Shopify, WordPress, AI solutions, web applications, mobile apps, and digital transformation.

We work with clients primarily in the United States, Canada, Australia, and Europe.

We are looking for a proactive Business Development & Outbound Sales Executive who can consistently build a qualified sales pipeline through cold outreach, LinkedIn networking, and strategic lead generation.

This is a growth-focused role with excellent career opportunities and performance-based incentives.

Responsibilities

• Research and identify companies that match our ideal client profile. Main Target(USA)
• Build targeted prospect lists using Apollo, LinkedIn Sales Navigator, Google, and other research tools.
• Find decision-makers and verify contact information.
• Send personalized cold emails and LinkedIn outreach messages.
• Follow up consistently with prospects.
• Qualify interested leads before scheduling meetings.
• Book discovery calls for the company founder.
• Maintain an organized CRM with all outreach activities.
• Track outreach metrics and continuously improve campaign performance.
• Collaborate with management to refine messaging and targeting.

Tools You Should Know

• Apollo.io
• LinkedIn Sales Navigator
• Instantly or Smartlead
• Google Workspace
• Excel or Google Sheets
• CRM systems (HubSpot, Pipedrive, GoHighLevel, or similar)

Experience with Clay, Lemlist, ChatGPT, or AI-assisted outreach is a strong advantage.

Requirements

• 3+ years of B2B lead generation or outbound sales experience.
• Excellent written English.
• Experience selling software development, IT services, SaaS, or digital marketing services.
• Strong research and communication skills.
• Self-motivated and organized.
• Comfortable working independently with weekly KPIs.

Key Performance Indicators (KPIs)

Every month you will be expected to achieve approximately:

• 1,000+ qualified prospects researched.
• 500+ personalized outreach emails sent.
• 300+ LinkedIn connection requests.
• 40+ positive conversations.
• 15+ qualified discovery meetings booked.

Success will be measured by qualified meetings and revenue generated—not just the volume of emails sent.

What We Offer

• Competitive salary.
• Performance bonuses.
• Flexible work environment.
• Opportunity to work with international clients.
• Career growth into Business Development Manager or Sales Manager.

Location: Block E, Johar Town, Lahore

Job Type: Full-Time

Salary: PKR 50,000–70,000/month + Performance Bonus

If you have experience generating qualified B2B leads and enjoy helping a growing software company expand internationally, we'd love to hear from you.

Pay: Rs50,000.00 - Rs70,000.00 per month

Work Location: In person